Life is spicy

Team name
Wei Zhengjia Catering Co., Ltd.
Establishment time
2022/08/19
Team size
10 people

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Company Profile:

In the process of starting a business, the shopkeeper has experienced ups and downs and seen all kinds of life, but still maintains the principle of "the sea is open to all rivers, tolerance is great", treats others with a broad mind, and uses "hot to convey the brand spirit of not being afraid of difficulties and having the courage to challenge"! In addition to persistence Using local fresh ingredients, stir-frying with refined sugar, adding a special sauce and 13 kinds of carefully selected medicinal materials, through continuous research and development and adjusting the proportion, the braised food still has a rich taste of Chinese medicine and burnt aroma after it is left to cool, just for Give you a taste of the exclusive shop!
With direct, authentic and simple craftsmanship, we will take you to taste the spicy life!
The most direct "enthusiasm" will help you feel the local humanity
The most authentic "real ingredients" allow you to see the care behind the ingredients
The most simple "taste", giving you a new feeling of keeping up with the trends of the times

Team structure (personnel structure):

The founder of the brand leads each store manager and marketing designer to jointly promote PuTou braised meat and various co-branded products, so that the good taste can continue to expand.

Team history (founding concept, award-winning experience, special introduction):

The 2023 Tut Tut fundraising charity event 106% has reached the standard! Life Spicy Shop concept flagship store | Concept Xinshe store expanded to Taichung | Longjing-Zhongdupu

Project introduction:

The next short-term plan for Life Spicy Shop will be to continue research and development, expand product lines, and at the same time build sales channels on multiple platforms to continue to promote the brand.
In the medium and long-term plan, expand stores to expand market share and improve brand influence and competitiveness.

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"Life is spicy"

business plan

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